Our Fonts

Typography: Primary Font

Typography helps to present the personality of our organization.

Arial is the font to be used for all internal and external marketing communications: for example, brochures, advertisements, trade show banners, business cards, etc. Arial is available as a preinstalled system font. The Arial family is simple, unadorned and neutral, making it ideal for widespread use.

The Alcoa corporate website utilizes a digital font specific for its use case outside of what is scoped within these guidelines. Any fonts other than Arial must be approved by communications@alcoa.com.

For questions or more information please contact us at communications@alcoa.com.