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Visit the "It All Starts With Dirt" Web site
Alcoa's founders discovered how to make pure aluminum and created a new industry the world over. Explore the amazing process of turning a four-ton truckload of dirt into a ton of aluminum.
 enter site
download a printable brochure
See how aluminum is made
View a three-minute video that shows the complete aluminum production process.
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Alcoa Trademark History
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"Alcoa Can't Wait"
In the mid 70's, Alcoa commissioned a theme song for radio and TV advertising that was full of hope for a brighter future. Today, the 'Tomorrow' that we sang about back then is coming true — and we still can't wait for what's next!
1976 folk song
listen
1970s TV commercial
watch video
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Alcoa's 125th Anniversary
Click below for a brief, interactive overview of Alcoa's first 125 years.
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Biography of Charles Martin Hall, aluminum pioneer and Alcoa founder
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Aluminum Smelting Technical Article
In-depth technical discussion of the principles of smelting, including chemical reactions and process details.
more
Smelting illustrated
View a cross section of an aluminum smelting 'pot' showing the key elements of the process.
Acrobat Reader
Viewing documents in PDF format requires Adobe Acrobat Reader, which is available as a free download from the Adobe Web site.
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