RecycleMania
Campuses compete to see who can reduce, reuse and recycle the most waste
Alcoa Foundation is partnering with Keep America Beautiful as a key sponsor of RecycleMania, an intense campus recycling competition. For eight weeks, from February 5 to March 30, 2012, more than 600 colleges and universities compete to see who can divert the most waste and collect the most recyclables.
RecycleMania is an opportunity to change behavior about recycling and raise awareness about waste reduction programs on campuses. In 2011, 630 participating colleges and universities collected more than 91 million pounds of recyclables and compostable organics. This prevented the release of 127,553 metric tons of carbon dioxide equivalent into the atmosphere.
Other recycling initiatives to round out the partnership include:
• Webinars for more than 400 members of the College and University Recycling Coalition (CURC), NGOs and other community groups to provide insights into recycling different waste streams.
• Based on a strategic plan to collect recyclables, 13 schools win a portion of 50,000 recycling bins
The KAB partnership further reinforces Alcoa’s commitment to increasing recycling across communities. If everyone recycled just one more can per week, we would reach our goal to increase recycling rates in America to 75% by 2015.