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October 21, 2008
Chrysler LLC's Street and Racing Technology (SRT) Selects Alcoa's Dura-Bright(R) Technology for Dodge Viper and Jeep(R) Grand Cherokee
CLEVELAND--(BUSINESS WIRE)--Alcoa Automotive Wheels, a division of Alcoa Wheel and Transportation
Products, announced today that it has been awarded platform placement of
Dura-Bright® technology wheels with Chrysler
LLC’s Street and Racing Technology (SRT)
engineering organization. Two new wheels within the Chrysler SRT family,
including both Dodge and Jeep® platforms, will
begin placement with the 2009 model year.
“Our innovative Dura-Bright®
technology has enjoyed commercial success for many years in the heavy
duty truck market and more recently with leading Global automobile
manufacturers. We are honored that Chrysler’s
SRT organization has recognized that this wheel surface innovation can
add value and product differentiation through easy to clean maintenance
benefits extended to their new vehicle owners,”
said Kevin Kramer, President, Alcoa Wheel and Transportation Products.
Chrysler’s SRT organization has selected the
patented surface treatment for the standard 5-spoke wheel fitted to the
Dodge Viper SRT10 coupe and roadster. Alcoa forged wheels treated with
Dura-Bright® technology allow Viper owners to
maintain their sports cars appearance with minimal maintenance effort.
Vehicles fitted with aggressive brake packages, like the Dodge Viper
SRT10, typically generate a high level of brake dust. Viper owners will
now be able to maintain the appearance of their vehicle with less effort
to keep their wheels cleaner with Dura-Bright®
Chrysler’s SRT organization has also selected
Dura-Bright® technology for fitment on Jeep
Grand Cherokee SRT8. Owners will appreciate the exclusive wheel surface
treatment to easily clean away brake dust, dirt and road grime whether
they use the vehicle for on-road or off-road performance.
Alcoa began supplying one-piece forged aluminum SRT wheels on the Dodge
Viper SRT10 in 2002. The company has supplied wheels for all SRT8
fitments, including Chrysler 300C, Dodge Challenger, Dodge Charger,
Dodge Magnum and Jeep Grand Cherokee since 2004. 2009 will signal the
first applications of Dura-Bright® technology
to the Chrysler SRT organization. Look for “db”
engraved on Dodge Viper SRT10 and Jeep Grand Cherokee SRT8 wheels, to
identify them as being specially treated with Alcoa’s
patented Dura-Bright® technology.
Along with the benefits of easy to clean Dura-Bright®
technology, all SRT wheels by Alcoa are forged from one piece of
aerospace grade 6061-T6 aluminum. The forging process aligns the grain
of the metal producing a strong and durable wheel with light weight
benefits to enhance vehicle performance and fuel economy. Forged
aluminum wheels by Alcoa are typically twice as strong while reducing
weight by over 20 percent as a comparable cast aluminum wheel.
All aluminum wheels for Chrysler’s SRT
organization are forged at Alcoa’s Cleveland
(Ohio) Works Plant. For more information, visit www.strongwheels.com.
About Alcoa Wheel and Transportation Products
Alcoa Wheel and Transportation Products, headquartered in Cleveland,
Ohio, serves the commercial vehicle, automotive, and defense markets
with products used in a range of applications including cast and forged
aluminum wheels, aluminum space frames, specialized vacuum die cast
products, niche products such as Dura-Bright®
and Dura-Flange® wheels and M-Series™
medium truck wheels, as well as a variety of other aluminum components
for these markets. AWTP is composed of three divisions: Transportation
Products, Commercial Vehicle Wheels, and Automotive Wheels. It employs
2,800 people at 30 locations worldwide.
Alcoa (NYSE:AA) is the world leader in the production and management of
primary aluminum, fabricated aluminum and alumina combined through its
active and growing participation in all major aspects of the industry.
Alcoa serves the aerospace, automotive, packaging, building and
construction, commercial transportation and industrial markets, bringing
design, engineering, production and other capabilities of Alcoa's
businesses to customers. In addition to aluminum products and components
including flat-rolled products, hard alloy extrusions, and forgings,
Alcoa also markets Alcoa® wheels, fastening
systems, precision and investment castings, structures and building
systems. The Company has 97,000 employees in 34 countries and has been
named one of the top most sustainable corporations in the world at the
World Economic Forum in Davos, Switzerland. More information can be
found at www.alcoa.com
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