Case Studies

These case studies illustrate how Alcoa is acting upon its commitment to sustainable development throughout the world. We are pleased with this progress, but look forward to achieving even more.

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2008 — Community

Inspiration, a renewable resource

The Bécancour Smelter (ABI) has always maintained as one of its priorities to reduce the amount of waste it sends to landfill.  In 2007, it met Alcoa’s ambitious corporate target – to reduce landfilled waste by 50% in 2007 compared to the base year of 2000.  This achievement speaks volume about its commitment, as does its certification under the program ICI ON RECYLCE! (Here we recycle) of RECYC-QUÉBEC.
There are many waste reduction initiatives that can be undertaken individually, which is why the smelter launched an awareness campaign in 2007 for all its employees, as well as the contractors and suppliers it works with.  There were information booths, a presentation on composting – which is currently practiced at the cafeteria – and other inspiring ideas on display.  There was even a draw for compostors to help people get started. 
At the Banquet des Seigneurs, a local awards dinner hosted by the Société d’aide au développement des collectivités de Nicolet-Bécancour, imagine our surprise when we sat down next to a locksmith who often works at the smelter and who had won one of the compostors the previous spring.  He was proud to tell us that it is now being put to good use at his workshop.
It seems like one good deed lead to another, since the locksmith received the Seigneurial award in the Services Company category for his customer service and approach towards sustainable development.
Also in attendance that evening was Céline Lavallée, Director, Environment and Community Relations at ABI.  Amused by this twist of fate, she suggested to all the partners in the room that they should consider “stacking the cards in their favour” and initiate “a multitude of inspiring acts” in the area of sustainable development, to which all groups and companies should contribute.
The idea has already produced tangible results, with the chairman of the Bécancour Chamber of Commerce planning to implement recycling and composting at local schools.  And there we have the first link in a chain of inspiring acts!