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August 18, 2009

A frank and open dialogue

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Publication: Época (São Paulo)
For Alcoa, a producer of primary and industrialized aluminum, which has its headquarters in Minas Gerais, communication is its main people management strategy. It has various channels that it uses for dealing with its employees and keeping them informed about what is going on in the company. The principal one is the weekly or monthly meetings between groups of employees and their directors or operations’ managers on themes that are freely chosen. The main objective of these get-togethers is to hear from the staff their opinions about the working environment, the business and the processes. The company’s president has a direct dialogue via e-mail with employees and with outsourced workers and he always replies to the questions that are sent to his mail box. Breakfast with the chief executive is another way the employees enjoy of having access to the company’s top management. Recently, because of the crisis these meetings have been used to discuss topics dedicated to cutting salaries, a measure that is approved by the staff themselves.
One of Alcoa’s principles is to value the services provided by its employees. It does this by means of a recognition program which rewards around 500 employees a year with trophies and sums of money that vary from R$1000 to R$12,000 for the best suggestions put forward and introduced in the company.
Activity: Metals Where it operates: Minas Gerais (headquarters) São Paulo, Para, Maranhão, Santa Catarina and Pernambuco. Was established: 1888 Revenues in 2008: R$3 billion
Total number of workers: 6,855 Men 84% Women 16%
Management positions Men 83% Women 17%
Age band 15% over 46 28% between 36 and 45 40% between 26 and 35 17% under 25
Education level 3% with post-graduate degrees 17% with university degrees 6% have still not finished university 74% high school, or below
Movements Hired – 22% Fired – 12% Promoted – 32%
Total number of résumés received: 20,904
Best practices
Personal planning A post-career program of professional, personal, social and financial guidance, two years prior to retirement
Quality of life The company has a program that provides leisure, education, culture and health opportunities. In each of its units, employees are responsible for planning and carrying out events, such as talks on careers, symphony orchestra presentations, plays, photographic competitions and children’s shows.
Many ways of hiring Internal recruitment Specialist consultancy company Résumé database
What employees most value 46% professional development 28% quality of life 19% pay and benefits 7% job security
Remuneration The results sharing program is competitive and is different because of the potential amount that can be earned. Once the goal has been achieved the employee can earn [a bonus of] up to 300% of his/her salary.
Organizational climate According to the employees
Very formal Formal Neutal Informal Very informal
Has the President made his career in the company? Yes No
“The ideal profile of an Alcoan is of someone who has an inspiring vision, who acts in a courageous and determined way, who is fascinated by work and who seeks to improve and learn continuously. We want managers who guide their employees in a motivating way”. Franklin Lee Feder President of Alcoa
History of the prize 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009

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