23 January 2013

Water donation: Alumar signs sustainable cooperation agreement with Ambev


Effluent that would be discarded by the Equatorial brewery is being pumped to the Alumar refinery and reused

Alumar, one of the biggest primary aluminum and alumina production complexes in the world, which is a consortium comprising Alcoa, BHP Billiton and Rio Tinto Alcan, will reuse part of the 3,100 m³ of effluent treated on a daily basis by Ambev that otherwise would be disposed of by the Equatorial brewery in the Pedrinhas river.

The Maranahão unit’s Industrial Effluents Treatment Station (ETEI) treats more than 3,100 m³ everyday, which is the equivalent of the sewage of a city with around 55,000 inhabitants.

The water is being pumped to an Alumar sedimentation lake to be reused in refinery processes. As a result, the complex has stopped collecting underground water and is reusing what Ambev would have discarded in the river. In December 2012, Alumar consumed 2,100 m3 less water a day, which is an important environmental gain for the company.

The State of Maranhão’s Environment Department has analyzed and approved use of the effluent. “This initiative is a highly positive balance in the environmental aspect related to water consumption. It should be copied [by others] in order to provide a more rational consumption of the resource, regardless of the segment”, declares Dulcimar Melo Soares, Environment, Safety, Management System and Institutional Relations Manager at Alumar.

“Within Ambev, sustainability of the business and the environment are interlinked. We look to grow financially, while at the same time being efficient in our use of natural resources. To this end, among other actions undertaken we save and use water correctly, we recycle by-products and waste and we reduce greenhouse gas emissions. This policy is in line with our vision, the dream of which is being the Best Drinks Company in a Better World”, declares Leandro Cabral, Ambev’s plant manager.

About Alcoa
Alcoa Alumínio S.A. is a subsidiary of Alcoa Inc. which is the world’s leading producer of primary aluminum and fabricated aluminum, as well as the world’s largest miner of bauxite and refiner of alumina. The company employs approximately 61,000 people in 31 countries and for the eleventh consecutive year the company is a member of the Dow Jones Sustainability Index. Alcoa has been in Latin America and the Caribbean since the end of the 50’s where it has operations in Brazil, Jamaica and Suriname and about 7,000 employees. This year, the company completes 125 years of operations in the world.

In Brazil the company operates in the whole of the aluminum production chain, from bauxite mining to the production of transformed products. Alcoa has six production units and three offices in the states of Maranhão, Minas Gerais, Pará, Pernambuco, Santa Catarina, São Paulo and the Federal District. The company also has shareholdings in four hydroelectric power stations: Machadinho and Barra Grande on the border of the states of Santa Catarina and Rio Grande do Sul; Serra do Facão in Goiás; and Estreito, between Maranhão and Tocantins. In 2011, Alcoa recorded revenues of R$ 2,5 billion in Brazil. In 2012 it was considered a benchmark in sustainability and was one of the year’s 21 model companies in the Guia EXAME de Sustentabilidade [EXAME Magazine’s Sustainability Guide]. Further information can be found at

About Ambev
To be the “Best Drinks Company in the World in a Better World”: this is Ambev’s mission. This publicly-quoted company, whose headquarters are in São Paulo, Brazil, has operations in 16 countries in the Americas (Argentina, Brazil, Bolivia, Canada, Chile, El Salvador, Ecuador, Guatemala, Nicaragua, Paraguay, Peru, the Dominican Republic, Uruguay, Dominica, Antigua and St. Vincent).

The owner of a portfolio of "star" drinks, like Antarctica, Brahma, Bohemia, Budweiser, Skol, Original and Stella Artois; Guaraná Antarctica, Soda, Pepsi and Sukita sodas; the Gatorade energy drink and Lipton tea, and innovations like H2OH!, Fusion and Antarctica Citrus, Ambev is the leading brewery in Latin America.

Recognized as being one of the best companies to work for, Ambev’s biggest strength lies in its employees – of whom there are 30,000 just in Brazil. Because of this, it invests continuously in the development and success of its people, who are encouraged to feel they are the owners of the company and to think big.

As a pioneer, the company has had the Ambev Responsible Consumption Program since 2003 and conducts awareness campaigns on alcohol abuse, as guided by the premises of the World Health Organization (WHO).

Its acknowledged excellence in management generates a return for its shareholders and guarantees a sustainable operation. In 2011, the company’s sales volume exceeded 165 million hectoliters of drinks and new revenues were R$ 27.1 billion, growth of 9.9% compared with 2010.

A benchmark in environmental practices, in 2010 Ambev launched the CYAN Movement – Anyone who looks at water can see its value (, a wide-ranging initiative for mobilizing society and making it aware of the importance of the rational use of this natural resource. In 2011, the Movement launched an action that directly impacts on the reduction in water consumption in homes, known as the CYAN Bank, a system of discounts on online purchase for anyone who economizes water.