The technology

On ordinary aluminium wheels, a coating is typically a layer of baked powder that sits on top of the wheel surface. When scratched, water and salt will penetrate the coating, resulting in corrosion and further deterioration.

 

With Alcoa Dura-Bright® wheels, the patented treatment actually penetrates the aluminium, forming a protective shield that becomes an integral part of the wheel. It prevents cracking, peeling and filiform corrosion often seen on coated wheels.